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Facebook News Feed Changes And How They Affect You

A couple days ago, Facebook announced the latest changes to its ever-evolving News Feed. Most importantly, the News Feed algorithm will now put a greater emphasis on time spent reading an article. Whether it’s an Instant Article or a click-through does not matter. Average time spent in an article is a key metric in newsroom analytics.   I liked what …

Facebook Instant Articles now available to all publishers

Cashing in a promise made in February, Facebook has opened up its Instant Articles platform to all publishers. The release coincides with Facebook’s annual F8 conference, held in San Francisco this week. As part of an ideal of enabling users to take care of business without leaving Facebook, Instant Articles provide Facebook mobile users with fast-loading, sleek, mobile-optimized versions …