Mobile phone usage and the consumption of data in an ever increasingly connected world is a topic that has interested me for quite a while. In this article I express a few thoughts on the subject and would be very eager to get your thoughts on the topic too. This is going to be hard not to …
As Apple’s App Store reaches its 5th anniversary, it has proven itself to be one of the most solid and lucrative marketplaces that a developer can enter. I read a great post by my former colleague Jussi over on OBE commenting on how to get ahead in rankings in the App Store. In this post …
Social Media Day 2013 on Sunday was the fourth event of its kind, stemming from the original idea sparked by Mashable back in 2010. They conceived the event to acknowledge and celebrate the revolution of media becoming social. Today, there are events and meet-ups all around the world. There were even a few in Helsinki. What …
Whether you actively use Social Media as a support channel or not, the price of bad customer experience can have a really negative impact on your business. Having ambassadors for your brand is all well and good, but what happens when you have unhappy customers – how do you handle them? Understanding the Customer I …
What is online community management? I am sure that many different perceptions exist regarding what this is exactly. The role of community management is evolving along with that of Social Media and is greatly influenced by the realization, from companies especially, about the power of the peoples voice. History The role of CM has been …