Tag «fans»

How can I get Facebook page likes that are actually valuable?

In our last post we explained how chasing Facebook page likes can have a negative impact on your brand, “Likes that are attracted through promotions, incentives and competitions can negatively affect your brand’s organic reach on Facebook.“ This leaves many brands with a dilemma. They want their audience to grow (faster), they have a budget …

Why it’s about more than just Likes – Infographic

EzyInsights is proud to present our first infographic – “Why it’s about more than just Likes”. We’ve looked at hundreds of Facebook pages from different brands to investigate what true engagement really means. What we found was that many companies believed that more likes automatically meant more engagement with fans. In reality, clicking the Like …