Paywalls and social performance
When business models move towards subscriptions, what does this mean for your social media team and social performance in general?
Tag «web traffic»
How to Drive Facebook Referral Traffic: Focus on Engagement
There is a simple equation between social engagement and organic website traffic. The more people you can engage around your content on any social platform, the more people you can bring to your website. Both ad-based and subscription-based business models can benefit from this logic. The formula is simple, but how can you apply it …