Knowing when to post next on Facebook is a common question Publishers and Social Media Managers face when managing their online presence. You can take two approached: Simple to manage: The simplest way is to auto-post at set intervals. It requires zero effort once you set it up and it’s enough to keep your page …
With 1 billion users worldwide, Instagram is 6th most popular social platform according to Statista and Hootsuit, after Facebook, YouTube, WhatsApp, Facebook Messenger, and WeChat. While Facebook remains the biggest source of social traffic for most publishers, Instagram’s referral traffic is growing fast. Once an account reaches 10,000 followers, you can embed links into Stories, …
What we already know: Donald Trump regularly criticises the mainstream news media in the USA, especially the New York Times, claiming it is unfair and one sided. He notably uses Twitter to directly address the public, but how influential is he on Facebook? We know that Facebook’s newsfeed algorithm is optimised for engagement, by design …
Whether you are a brand or publisher, you have a Facebook page and you’d like it to do better. That’s good, because I’m going to tell you three very easy things you can do immediately to help you get more reach, more engagement and more page fans. Post natively. If you’re doing this already – …
Facebook needs brands, but it needs them to pay. Users want to see good content. Facebook wants happy users and brands want reach. Find out how Facebook punishes reach for brands with the intention of making the platform better for everyone.
How do you increase Organic Reach on Facebook, while maintaining a paid presence? Find out how observing their own data helped Universal Music Sweden increase their Organic Reach alongside their paid campaigns.
Not all Facebook posts are created equal. As a brand you want the highest possible reach for your content – so make sure you understand the three key elements that are common amongst the majority of good Facebook posts.
EzyInsights is proud to present our first infographic – “Why it’s about more than just Likes”. We’ve looked at hundreds of Facebook pages from different brands to investigate what true engagement really means. What we found was that many companies believed that more likes automatically meant more engagement with fans. In reality, clicking the Like …