Knowing when to post next on Facebook is a common question Publishers and Social Media Managers face when managing their online presence. You can take two approached: Simple to manage: The simplest way is to auto-post at set intervals. It requires zero effort once you set it up and it’s enough to keep your page …
We are excited to announce our co-operation with Atex, who provide the powerful and flexible content management platform used daily by publishers all over the world. Atex and EzyInsights have now partnered to offer the EzyInsights tools to their customers, with a roadmap that will also integrate the Ezy experience right inside the Atex Digital …
Finding engaging stories quickly is why journalists use EzyInsights. When it comes to sports reporting, the importance of speed is particularly critical. How can you maximise your chances of finding the right stories faster than competitors? 1) Look at the big picture For the big picture of what’s engaging sports fans in your country, …
There is a simple equation between social engagement and organic website traffic. The more people you can engage around your content on any social platform, the more people you can bring to your website. Both ad-based and subscription-based business models can benefit from this logic. The formula is simple, but how can you apply it …
UPDATE: Watch the recording of the Livestream. View speakers’ slides: Sylvie Van Ginneken, De Standaard Erik Carlsson, Aftonbladet “Digital transformation: challenges & opportunities for the media” event that we’re organizing with the Madrid Association of Journalists is fully booked! You can still follow what’s happening on stage and engage with the speakers when you tune in …
Press Association of Madrid (APM) and EzyInsights will host an event for media professionals on May 8th Together with the Press Association of Madrid, we’re gathering media professionals from Spain and abroad to discuss digital transformation in the newsroom. You are invited to join us for a discussion with Schibsted, Het Mediahuis, Henneo, El Independiente and …
Almost 6000 journalists around the world use EzyInsights Realtime for monitoring content. We’ve just upgraded it for all of you. One of the most requested features has been to include Instagram within our Realtime tool. We’ve worked solidly for the past few months to find a way to include Instagram content in a way that …
Thanks to all the participants who joined us for an evening discussion about media and digital success. Below you can find the slides from all the presentations. Visualizing Data in the Newsroom – by Joakim Holfve, Head of Product @ Aller Media Social media management in the leading Spanish TV group – Sonia Got Leibar, Social Media …
Since 1987, SXSW (South by Southwest) has been bringing together film, music, and media pioneers for two weeks in mid-March to take over Austin, Texas. Over the years, the gathering has grown into a conglomerate, incorporating more topics to capture the contemporary zeitgeist. So on top of film screenings, music performances, and a comedy festival, it now …
vs. Before Crowdtangle was acquired by Facebook in 2016, its presence was largely focused on the US market. Since then, having made the tool available to all media publishers, more European media houses have begun to investigate and use the tool. EzyInsights appears on paper quite similar to Crowdtangle, both monitor Facebook engagement on media content. It …
Welcome to our first post about the all new EzyInsights! Over the last year, we’ve been beavering away on an extensive set of improvements for EzyInsights. Thanks to fantastic customer feedback and requests, we have a slew of new features, big and small, to make your experience easier and more powerful. As we approach launch, we’re now able to …
Recently we welcomed a room full of journalists and media professionals at the Newsrooms X Social Media event in downtown Helsinki. It was a rare chance to exchange experiences between newsrooms and learn about the latest trends in social media. Our luminary speakers talked about how to turn a print-first paper into a digital success …
In an earlier post made pre-election, we looked at how successful Donald Trump had been at using Facebook compared to Hillary Clinton. While the outcome of the election was and remains a shock to many, those looking at the clear signals from social media engagement were perhaps less surprised. With the help of EzyInsights Data Analyst …
It’s a love-hate relationship. On the one hand, social media helps publishers spread their word far and wide – for ‘free’. On the other hand, social networks and Google are cannibalising media’s advertising revenue stream. And then there’s everything in-between. Some publishers – like BuzzFeed or Attn – exist and thrive in large part thanks to …
Our recently launched Chrome extension already has many fans amongst our customers. When you add it to your browser, you can see at a glance a detailed breakdown of all the social media engagement any article has generated. Some use it to check how well their own story is doing. Others use the extension to keep an …
Yesterday Facebook announced an upcoming change to News Feed ranking that essentially further prioritises stories posted by friends over ones posted by anyone else – including publishers and brands. Engineering Director Lars Backstrom reiterates Facebook’s priority of keeping users connected to the people, places and things they care about, people on their friends list being the most important. …